Intuition, is it something you use? Maybe you call it by a different name. Gut feeling. The little voice inside your head. A hazy image that passes before your eyes. You blink and wonder if you are seeing things. Or you know an outcome with certainty. Before receiving confirmation by phone or person. Like a mother who wakes up suddenly in the night.

Remember the last time you walked into a forest during spring? It is like walking through a market. Full of colour, smells, shapes and noise. The sounds of buyers and sellers wheeling and dealing. Lots of currency being traded. Value being exchanged. But not one single dollar. You see the currency of the forest is measured in units of lifeforce rather than money.

As a marketer, have you spent many a late night coming up with a new marketing concept? Or perhaps you are a business owner who seeks to balance ethical business practices with making sustainable profits. You shake your head as you read the recommendations of your marketing manager. Quick-fix solutions. No long term thinking. Everything is now, now, now.