Wealth Education Central

Maria Marsala

©2005 Maria Marsala, former Wall Street Trader. We help women CEOs and Presidents run more effective and efficient businesses while positioning themselves to achieve financial/personal success. Join "SIMPLE Solutions Ezine" to receive an audio and 2 reports. http://www.ElevatingYourBusiness.com
http://www.ElevatingYourBusiness.com

 Articles by this Author

Are You Resentful of Your Clients?

That might sound like a strange question, but hear me out. You may have a case of Client Resentment Disease.

If you are not being paid what you deserve, you will feel resentful each time a client does something - even a little "off" - like miss a deadline, not return your call, asks you to do something "today", is late with a check, etc.
Do you enjoy one-on-one networking, however, the thought of walking into room full of people you don't know horrifies you? You're not alone. Yes, even a social butterfly, President of the Social Committee in High School and avid networker knows how you feel. Here are some of my tricks. And they have all worked!

A great way to network at a conference is to volunteer at the registration desk.
Weigh the differences. Did you really go into business to be self-employed?

About being self-employed!
When you're self-employed, you do "ALL the work," of course, AND you're also "the boss," so you do the marketing, the sales, the book keeping, and everything else ________! The self-employed have done one thing - created a paycheck for themselves along with some extra deductions.
Who would have thunk it? You've completed several written articles on the same topic - a good idea if you want to become known as an expert. Now you want to turn those articles into a money making ebook. But how to do it? What's next? What do you need?

You could simply take your articles, jam them into a PDF file, and call it an ebook. However, if you want your ebook to reflect your professional, credible self, and get you "this" much closer to creating a "book", then follow the steps below:

1.
What's the difference between an article directory and an article bank?

Article directories are one-way places on a web site where the site's owner lists their articles. Here you can read the articles and sometimes these articles are available as free or paid content for publishers.

Article banks are two-way web sites or pages within a web site.
One of the key factors in a successful business is to know what your customers or clients are thinking - about your business, your products, your services. As a business owner, you'll get feedback from your current customers just in the course of day-to-day business. But the results can be skewed by the interaction itself, and so most business owners find it useful to allow their customers to answer questions anonymously.
Know what an IPO is? An initial public offering (IPO) is basically a company's first sale of stock to the public, which is why it's also called "going public." Usually - but not always, an IPO involves the stock from a young and not-too-well-known company. The most compelling reason to go public is to raise cash for operating capital. But there are strings attached.
Do you know who your ideal client is? Most business owners don't really know. They guess!

And because they guess, they're working way to hard, marketing too much, spending too much money. I know I've been there, done that.

Now, my bottom line definition of an ideal client would include a client who:

--Easily pays you top dollar, and on time, for your services.
One of the ways you - as an owner of service businesses - can increase your profits is to create muliple streams of small business income. And the place to start is by designing informational products. The products could be based your knowledge - things like CDs, e-books, booklets, teleseminars, and articles. You know -- these are the very things you've been watching me develop over the years.

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