Cheow Yu Yuan
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Articles by this Author
Corporate Gifts: 3 Marketing Reasons For You To Have Corporate Gift Giveaways
- By Cheow Yu Yuan
- Published 10/12/2007
- Branding
- Unrated
Corporate gifts is one of the best marketing strategy that a company can deploy to build their brand awareness, as well as promote feelings of goodwill between buyer and supplier. When it comes to business corporate gifts, you should not take any chances. Your gift should be perfect and complete, in appearance as well as the purpose it serves.
By giving corporate gifts to your business associates or clients, you will be able to leave good impression in their minds.
By giving corporate gifts to your business associates or clients, you will be able to leave good impression in their minds.
Search Engine Optimization - The Recommendation Age
- By Cheow Yu Yuan
- Published 10/16/2007
- Search Engine Optimization
- Unrated
Do you know why search engine optimization is so important for all businessmen who want to leverage on the power of Internet to accelerate their businesses? It is because we are no longer in the Information Age; we are now in the Recommendation Age.
If you have read the book "The Long Tail" by Chris Anderson, you will be able to understand what I mean.
If you have read the book "The Long Tail" by Chris Anderson, you will be able to understand what I mean.
Corporate Gift: Branding Your Company With Corporate Gifts
- By Cheow Yu Yuan
- Published 10/21/2007
- Branding
- Unrated
Branding your company is definitely an essential step if you are in business. The purpose of branding is to convey your message to consumers and bring your product or service into their minds. One effective way to brand your company is to use corporate gifts.
Your company's logo, name, color, and symbol should all be embodied into the corporate gifts that you intend to give out to the public.
Your company's logo, name, color, and symbol should all be embodied into the corporate gifts that you intend to give out to the public.
Using Unique Corporate Gifts To Create Lasting Impression In Your ClientsMinds
- By Cheow Yu Yuan
- Published 10/31/2007
- Branding
- Unrated
For those of you who are running your own businesses or are in the marketing & branding departments of your companies, you will definitely want to create lasting impression in your clients minds, and establishing your company brand strongly.
Branding is very important for all businesses and it is definitely an essential step in growing a business.
Branding is very important for all businesses and it is definitely an essential step in growing a business.
Personalized Corporate Gifts - Create Your Personalized Corporate Branding
- By Cheow Yu Yuan
- Published 11/2/2007
- Branding
- Unrated
In the world today, competition in the corporate world is getting stiffer day after day. Building brand awareness for companies in their respective markets, be it online or offline, has become so important that companies are spending tons of money on branding campaigns.
Using personalized corporate gifts to build brand is one of the oldest and most direct way that most companies are adopting.
Using personalized corporate gifts to build brand is one of the oldest and most direct way that most companies are adopting.
Benefits of Tapping Both Organic Listings and Paid Listings
- By Cheow Yu Yuan
- Published 11/5/2007
- Search Engine Marketing
- Unrated
A lot of companies and individuals think that by just having paid listings such as pay-per-click advertisements on search engines, they will not need to have good organic listings for their websites.
Recently I have heard a lot of sayings that websites who advertise through pay-per-clicks are considered more legitimate businesses, when compared to those that have prominent rankings on organic listings as they are usually considered content websites for researching purposes by searchers.
Recently I have heard a lot of sayings that websites who advertise through pay-per-clicks are considered more legitimate businesses, when compared to those that have prominent rankings on organic listings as they are usually considered content websites for researching purposes by searchers.
Promotional Corporate Gifts - Establishing Strong Branding For Your Company
- By Cheow Yu Yuan
- Published 11/8/2007
- Branding
- Unrated
In the business world, competition is at its fiercest level when compared to the past few years. With the emergence of Internet and piracy, physical businesses need to have a strong branding image so as to stay ahead of their competitors. Everyday, there are so many products and services being introduced onto the market, which make creating your own brand identity is essential if success is what you are aiming for.
4 Tips For An Effective Search Engine Marketing Campaign
- By Cheow Yu Yuan
- Published 11/12/2007
- Search Engine Marketing
- Unrated
Search engine marketing campaign (SEM) is an effective tool for business owners to create branding on the Internet and get more quality leads through major search engines such as Google, Yahoo and MSN. But for some people, search engine marketing can seems to be a daunting topic for them.
Ever changing technology and algorithms, endless opportunity to advertise and complex solutions all make SEM seems to be a task that is too hard for business owners to handle.
Ever changing technology and algorithms, endless opportunity to advertise and complex solutions all make SEM seems to be a task that is too hard for business owners to handle.
Corporate Gift Idea - Building Better Rapport With Companies For Greater Success
- By Cheow Yu Yuan
- Published 11/16/2007
- Public Relations
- Unrated
Maintaining and building better rapport with companies, business partners, and associates are very important in the corporate business world. If you are able to maintain a good rapport with them, any business deals with them in the future will be much easier to negotiate.
One of the best ways to maintain a good rapport with your business associates is to use corporate gifts.
One of the best ways to maintain a good rapport with your business associates is to use corporate gifts.
Corporate Gift Brand Marketing - Why Do You Need It?
- By Cheow Yu Yuan
- Published 11/16/2007
- Branding
- Unrated
Corporate gift marketing is one of the best marketing strategy that you seriously need to consider to be included as part of your overall marketing plan for your business. By giving away corporate gifts, you will be able to build up your brand awareness, as well as to promote feelings of goodwill between your business and gift receivers.
One very important thing to note when it comes to using corporate gift as your marketing strategy, is that quality of the gifts count a lot.
One very important thing to note when it comes to using corporate gift as your marketing strategy, is that quality of the gifts count a lot.
4 Things To Note When Buying Corporate Gifts On The Internet
- By Cheow Yu Yuan
- Published 11/29/2007
- Branding
- Unrated
Nowadays, almost everything can be bought on the Internet, including corporate gifts. No matter if you want to buy just one gift for your beloved one or bulks of gifts for your customers, you can now buy them from the Internet in the comfort of your bedroom.
The World Wide Web is so huge that it presents you with lots of choices to choose from.
The World Wide Web is so huge that it presents you with lots of choices to choose from.



